New Business Signs in Atlanta: What Do You Really Need?

Posted by on Dec 31, 2019 in Blog, Building Signs, Business Signs, Lobby Signs | Comments Off on New Business Signs in Atlanta: What Do You Really Need?

Setting up your office or storefront is costly. It is also time-consuming. We can help you save both time and money by cutting to the chase. Here are the new business signs in Atlanta that you really need.

A Building Sign Combines Wayfinding with Brand-Building

new business signs in AtlantaThe building sign is a must-have. It tells the consumer who is doing business at a given location. As much as you would like to keep that temporary “Coming Soon” banner for a few more months, you need to invest in a permanent sign.

Options abound.

  • Channel letters. Choose from front-lit or back-lit channel letters. These are by far the most popular building signs in Atlanta right now. We can install them flush to the wall or with a raceway construction. Most importantly, we will highlight the font and color play that make your brand stand out.
  • Lightbox cabinets. The quintessential lightbox cabinet is a rectangle. It features built-in illumination and a front that highlights your company’s name and logo. Moreover, we can add a tagline or other information that you want the consumer to see. That said, you do not have to limit yourself to the rectangle. We gladly customize the shape with your logo or another form in mind.
  • Dimensional letters. When built-in illumination is not of paramount importance, you can save money with dimensional letters. We recommend the use of acrylic, plastic, PVC, metal, or outdoor-rated sign foam. Each material has its unique advantages. All of them offer you plenty of options for savings and brand-building.

The Lobby Sign is the Large Version of the Business Card You Hand to Customers

new business signs in AtlantaIn the past, the business card was a big deal. Today, it is the lobby sign. This marker continues the brand communication that you started on the exterior with the building sign. It engages the consumer in a way that only your branding can achieve at that moment.

Complete customization is a necessity. There is not one right way of presenting your information.

Some clients have had fantastic success with logo panels that display their corporate names. Others have opted for dimensional letters with a logo presentation. By the way, it is also possible to combine a board with dimensional letters. Oh, and we can also throw in illumination if you like.

Entice the Impulse Stop with Complementing Window Graphics

new business signs in AtlantaWindow graphics are ideally suited for expanding on the brand message that your building sign communicates. For example, if your building sign points out the no-nonsense approach to tax preparation that you offer, the window graphics would highlight the details of the services that you provide.

In other cases, you might use graphics that whimsically underscore the products you sell. Cases in point are the images that entice shoppers to enter a bakery with the promise of mouth-watering baked goods. Best of all, you can communicate directly with passersby and feature contact information as well as other details that you want shoppers to know.

When you have these three new business signs in Atlanta, you are off to a fantastic start. From there, we can assist you with the other products that you will need in time. Examples include ADA-compliant signs, safety markers, and wayfinding products for the interior. Contact us today to learn more about your options.

new business signs in Atlanta