Medical Practice Brands with Channel Letter and Cabinet Sign Combo in Cumming GA

Posted by on Aug 8, 2016 in Blog | Comments Off on Medical Practice Brands with Channel Letter and Cabinet Sign Combo in Cumming GA

Located at 410 Peachtree Parkway in Suite 4200, Campbell Family Medicine is a membership-only concierge practice. Patients find the office within a mall setting at “The Collection at Forsyth.” When the business needed a channel letter and cabinet sign combo in Cumming GA, to enhance the visibility of its location, its management team contacted our specialists for assistance.

Combining Two Building Signs

Usually, clients select either a channel letter or a lightbox cabinet sign. But sometimes, it makes sense to use both. After consulting with the customer, we learned that the practice would like us to highlight the integrative aspect of its treatment model. We designed a signage solution that spells out “Campbell Family Medicine” with channel letters but displays the term “integrative” via an electric lightbox; we also used this type of signage solution for the logo. Differing fonts further enhance the emphasis of the phrase. That said, the selection of colors complements the façade and the tones selected by the business.

Drawing Attention to Your Brand with Multiple Building Signs

channel letter and cabinet sign combo in Cumming GABuilding signage is all about getting attention from consumers. Achieving this goal can sometimes be as simple as dressing up the façade with multiple signage types. What are your options?

  • Channel letter and box cabinet combination. Take a page from the playbook of Campbell Family Medicine and spell out your name with channel letters. Focus on a brand aspect of your business and display it via a box cabinet. You might opt for the standard rectangular shape or choose the form of your logo or another contour. Keeping it niche-specific helps with the support of product awareness among your customers.
  • Dimensional letters and vinyl graphic. Heighten the visibility of your dimensional letters by creating a color or shape contrast on your façade with vinyl graphics. If stripes run up and down the building, adding a swirl image behind your letters becomes a magnet for the eyes. Once it catches the attention of onlookers, they cannot help but take in your message, too.
  • Box cabinet and changeable reader board. An electronic reader board is one the latest innovations in building signage. It allows companies to present up-to-the-minute specials, offers, and products. Combine this technology with a lightbox cabinet. This sign features your business’ name and logo; sometimes it also shows a niche explanation.

Does a Combo Display Make a Difference?

If competing businesses surround your setting, the look of your signage sets you apart from the other companies. When the most common display involves channel letters, the addition of a box cabinet makes you stand out. Using it to communicate a brand aspect of your company is another great way of differentiating your firm from those that surround the venue. By the way, if your sign does not lend itself to the integration of a cabinet, consider the commission of lightboxes for purely decorative purposes. Examples include niche-specific images as façade décor.

If we have inspired you to take a closer look at a channel letter and cabinet sign combo in Cumming GA, discuss your questions and ideas with our graphic artists today.

channel letter and cabinet sign combo in Cumming GA