Koch Foods Illuminates with Channel Letters in Cumming GA

Posted by on Jul 22, 2016 in Blog | Comments Off on Koch Foods Illuminates with Channel Letters in Cumming GA

Located at 221 Meadow Drive, Koch Foods is a poultry processor that relies on innovative technology to provide responsive service and product solutions to its customers. When the company’s management team decided to add illuminated building signage, its representative contacted our sign specialists for help.

Putting Together a Set of Noticeable Channel Letters in Cumming GA

channel letters in Cumming GAAfter consulting with the client, we combined the presentation of the company’s name with a display of the building’s address. Set against a light gray backdrop, we painted the letters in a darker shade of gray and the returns of the signs in black. This combination provides a visual bordering around each number and letter.

Installed on a light-colored raceway, the product now sits at the upper right-hand corner of the building. The colorful logo displays to the left. Due to the raceway use, the lettering creates shadow plays on the façade, which catches the eye and makes the presentation even more dramatic.

Raceway or Flush Mount?

channel letters in Cumming GA

When discussing channel letter installations with our clients, the question about the raceway frequently crops up. There are usually three reasons why we advocate the use of a raceway versus a flush mount directly on your building’s façade.

  1. Lease agreement. Your lease agreement specifies that the building’s owner or management company does not permit the installation of individual letters to its structure. This is usually the case because we need to drill between three and five holes per letter versus the four to six holes per raceway. Building owners who want to minimize damage specify the use of raceways.
  2. Façade issues. In some cases, the material that makes up the front of your building is compromised due to weathering or other damage to the structure, which makes the installation of individual letters impractical. Rather than damaging the façade or having the component installation result in cracks, we opt for the raceway solution.
  3. Wiring availability. When we install letters directly to your façade, we need to reach their backs from the inside. But if there are air conditioning units or vents that obstruct access to the interior wall behind the letters, it makes sense to keep the wiring and electrical components where we can reach them easily.

Buying Channel Letters

channel letters in Cumming GAWhen you want to take a page from the playbook of Koch Foods and add channel letters as your building signage of choice, we can help. Our experts gladly meet with you at your venue to inspect the condition of your wall, learn more about access to the wiring, and take measurements to discuss the proper letter height. At that time, we also help you to decide on your illumination choice.

Front-lit letters allow the light to escape through the lettering’s front, which enhances the boldness of the color. Backlit letters do the opposite; the lighting comes from the back, which creates an attractive halo around each letter or the entire sign. Open-faced letters give you an opportunity to revel in an Art Deco presentation of your building’s sign. Contact us today to discuss your channel letter installation in Cumming GA.

channel letters in Cumming GA

Save

Save