New Business Signs in Atlanta: What Do You Really Need?

Posted by on Dec 31, 2019 in Blog, Building Signs, Business Signs, Lobby Signs | Comments Off on New Business Signs in Atlanta: What Do You Really Need?

Setting up your office or storefront is costly. It is also time-consuming. We can help you save both time and money by cutting to the chase. Here are the new business signs in Atlanta that you really need. A Building Sign Combines Wayfinding with Brand-Building The building sign is a must-have. It tells the consumer who is doing business at a given location. As much as you would like to keep that temporary “Coming Soon” banner for a few more months, you need to invest in a permanent sign. Options abound. Channel letters. Choose from front-lit or back-lit channel letters. These are by far the most popular building signs in Atlanta right now. We can install them flush to the wall or with a raceway construction. Most importantly, we will highlight the font and color play that make your brand stand out. Lightbox cabinets. The quintessential lightbox cabinet is a rectangle. It features built-in illumination and a front that highlights your company’s name and logo. Moreover, we can add a tagline or other information that you want the consumer to see. That said, you do not have to limit yourself to the rectangle. We gladly customize the shape with your logo or another form in mind. Dimensional letters. When built-in illumination is not of paramount importance, you can save money with dimensional letters. We recommend the use of acrylic, plastic, PVC, metal, or outdoor-rated sign foam. Each material has its unique advantages. All of them offer you plenty of options for savings and brand-building. The Lobby Sign is the Large Version of the Business Card You Hand to Customers In the past, the business card was a big deal. Today, it is the lobby sign. This marker continues the brand communication that you started on the exterior with the building sign. It engages the consumer in a way that only your branding can achieve at that moment. Complete customization is a necessity. There is not one right way of presenting your information. Some clients have had fantastic success with logo panels that display their corporate names. Others have opted for dimensional letters with a logo presentation. By the way, it is also possible to combine a board with dimensional letters. Oh, and we can also throw in illumination if you like. Entice the Impulse Stop with Complementing Window Graphics Window graphics are ideally suited for expanding on the brand message that your building sign communicates. For example, if your building sign points out the no-nonsense approach to tax preparation that you offer, the window graphics would highlight the details of the services that you provide. In other cases, you might use graphics that whimsically underscore the products you sell. Cases in point are the images that entice shoppers to enter a bakery with the promise of mouth-watering baked goods. Best of all, you can communicate directly with passersby and feature contact information as well as other details that you want shoppers to know. When you have these three new business signs in Atlanta, you are off to a fantastic start. From there, we can assist you with the other...

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Ceiling Suspended Mounted Signs in Atlanta Great for Building Managers

Posted by on Dec 19, 2019 in Blog, Building Signs, Business Signs | Comments Off on Ceiling Suspended Mounted Signs in Atlanta Great for Building Managers

More and more building managers are moving toward suspended ceiling signs. It is a step away from flush-mounted wall signage as well as blade markers. What could ceiling suspended, mounted signs in Atlanta bring to your facility? Information at a Glance Are your venue’s hallways routinely crowded? Schools, hospitals, shopping venues, and even factories have to deal with large crowds that periodically need to find their ways around. In the past, you might have used a blade sign to highlight the best route to a much sought-after destination. However, they can be challenging to see in a crowd of people. Besides that, their installation limits clear line of sight to those who are near the wall where the sign is mounted. This is not the case with ceiling-suspended signs. These products attach to the ceiling tile system you currently use. Therefore, you might install them in the middle of the hallway above the heads of crowds. Not surprisingly, this signage solution is highly visible. Choose from double-sided products that feature high-contrast colors. Moreover, you can highlight the consumer’s current location as well as the name of the locale that they might be looking for. Add arrows for clarification. How Do Ceiling Suspension Mounts Work? Our installers can adjust the height of the ceiling suspension mount signs. We can use airplane cables that look sophisticated and have already found plenty of use in classy lobby areas for the suspension of lobby signs. Conversely, we might also use brackets to allow for a shorter mounting presentation. In this way, you even have the option of installing illumination alongside the signage. We typically use lightweight aluminum for the sign frames. In the case of interior lighting, we would also use translucent acrylic facings that we cover with imprinted vinyl. The lighting wires run along with the ceiling mounts or are integrated inside them. Signage Display Opportunities The most common choice for this signage setup is the rectangular display that focuses the attention of the consumer on a particular office or direction. It is the ideal complement for the busy hallway. That said, you do not have to limit yourself to just one use. Another choice is the installation of an entire directory. By placing it overhead, you give people a chance to locate their destinations before reaching elevators or stairs. Besides directories and wayfinding signage, consider using ceiling-suspended, mounted signs in Atlanta to point the way to suites or rooms. In this way, these signs augment the ADA-compliant wall signs that you also feature at the location. Because these may not be as easily seen in a crowd, the overhead signage is the best solution for your corridors. As is the case with all signage options, we can fully customize the look and feel of the product. Doing so allows us to integrate your brand colors, logos, and fonts. Moreover, we ensure that the signs are suspended at an ideal height from your ceiling. Find out more about your options today by contacting our sign...

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3 Types of Outdoor Advertising for Atlanta Area Business Owners

Posted by on Dec 10, 2019 in Blog, Building Signs, Exterior Signs, Vehicle Wraps and Graphics | Comments Off on 3 Types of Outdoor Advertising for Atlanta Area Business Owners

Could you improve the way that your brand communication appeals to passersby? Could doing so boost the foot traffic you welcome at your location? With the right outdoor advertising for Atlanta area business owners, you do precisely that. AlumiGraphics Leverage Eye Candy beneath Consumers’ Feet These are not your average floor graphics. Rather, they feature aluminum foil instead of vinyl. This is a high-wear product that does exceedingly well on otherwise challenging substrates such as brick, terrazzo, or concrete. Most importantly, it is slip-proof. Therefore, you might use AlumiGraphics for any advertising purposes you may have. They are excellent for three-dimensional prints, short-term ads, or long-term brand-building. An eye-catching floor ad outside your storefront can reel in more foot traffic. Pole Banners Enhance Your Brand Presentation They are ideal supports for your building sign and any temporary sales signage you currently use on your property. In this way, they take the forefront of featuring brand communications that you want to bring before the public. You already see pole banners in use at libraries, in municipal settings, and at car dealerships. All of these locales have different uses for the banners. This highlights their importance as well as their versatility. Our technicians routinely work with business clients who commission pole banners for temporary as well as permanent advertising displays. Vehicle Wraps and Graphics Take Your Message to the Consumer Whereas floor graphics and pole banners focus on bringing in the consumer, vehicle wraps and graphics support your ability to take the message anywhere you like. Here, you have several options open to you. Full wrap. The full wrap covers the exterior of the car – with the exception of the windows. It is an excellent way of taking advantage of all the surfaces that the vehicle offers you. Some clients have had remarkable success with featuring different messages on each side of a truck or van. Others decide to display the same message on each side. Partial wrap. In this setup, you choose how much of the vehicle you want to cover. Typical configurations are three quarters, half, or one-quarter of the surface. We can integrate the car, truck, or van’s base color into the wrap, which creates a seamless transition that looks fantastic. Graphics and lettering. A graphics package covers less than 25% of the vehicle’s exterior. It combines niche-specific images, brand colors, and wording that meets your unique needs. For some, there is an emphasis on advertising, whereas other clients prefer to boost their brand awareness among consumers. Making the Most of Outdoor Advertising for Atlanta Companies Meridian Signs and Graphics does business out of 433 Canton Road in Cumming, GA. From there, we serve the business communities in and around Atlanta, Alpharetta, Cumming, Roswell, Johns Creek, Milton, Duluth, Canton, and Marietta. You will also see our van in and around Fulton County as well as Forsyth County. If you already have a plan of what you want your outdoor advertising to look like, we can meet your requirements with ease. If you still need some help putting it all together, we gladly assist you there, too. Our...

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How to Consider the Best Size for Building Signs in Atlanta GA

Posted by on Oct 8, 2019 in Blog, Building Signs, Business Signs | Comments Off on How to Consider the Best Size for Building Signs in Atlanta GA

Did you know that a building sign can be too big? It is not easy to get to this point, but it is possible to reach a tipping point when signage is too much for the architectural details. It is much easier to go too small, which is a common mistake our sign team notices when driving around the city. Here is what you need to know about hitting the sweet spot and ordering the best size for building signs in Atlanta GA. Determine the Function of Your Building Sign Some Atlanta companies have poor street visibility. Here, the building sign is more of a wayfinding product than an advertisement. A secondary product, typically a monument or pylon, will fulfill the advertising function. Therefore, it is sufficient to have something like a dimensional letter building sign that fits perfectly above the entrance way. We usually recommend sizing the lettering in keeping with this space. That said, the company with a need for displaying a brand and advertising message needs to focus more on size and width. If budgetary constraints are in place, we recommend focusing primarily on this marker and then adding on supportive signage separately. How Fast is Traffic Going Past Your Location? You have determined the function of your building sign. Next, it is essential to gauge the speed of traffic. We typically recommend coming out for a site survey, which helps us to determine how fast cars are driving past your establishment. As a general rule of thumb, the higher the speed limit, the taller the letters need to be. For example, if speed is near 50 miles per hour and you want to ensure that you are being seen from a ways away, you need something that is about 22 inches tall. Taller might be better. Moreover, this is not the type of sign that should have many decorative touches. A simple 3D letter sign that states your company’s name could be the best choice. Adjusting the Sizing of Individual Style Elements for Content This consideration comes into play when you opt for a channel letter and cabinet sign combo. There is a hierarchy here. Lettering. Identifying your corporate persona is the essential function of your signage. Therefore, these letters always have to be the most substantial aspect of the signage. Images. Graphics that identify your logo tie together your corporate identity. The sizing must not overshadow the primary lettering but should be sufficiently large so that it will not be mistaken for mere decorative touches. Secondary text. Any other wording might be niche explanations, taglines, and the like. This writing is smaller and does not have to catch the attention of passersby or drivers in the same way that the primary text does. Boosting the Visibility of Signage Sign positioning is a primary tool we use when increasing the visibility of any sign. Although placing the style elements above an entrance is a great option, it is not the only choice. When it makes the sign easier to see, we might also place them closer to a building’s corner. Find out the best size...

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LED Signs Atlanta Businesses Are Choosing Right Now!

Posted by on Sep 10, 2019 in Blog, Building Signs, Business Signs, LED Signs | Comments Off on LED Signs Atlanta Businesses Are Choosing Right Now!

When you want to get the attention of the consumer, nothing beats the LED signs Atlanta businesses are currently investing in. You have undoubtedly already noticed that your competition is telling its brand story with the help of highly visible custom LED signs. Most importantly, these digital signage solutions are ideal when you like to be in control of programmable message displays. What are your options? Façade-Mounted LED Signs Highlight Special Events Get the community involved in your school, volunteer organization, or other groups with a façade-mounted building sign. Colorful lettering displays against a black backdrop for maximum readability. Best of all, this type of sign can augment your building signage with ease. Highlight your brand story, bring in more people, and encourage members of the community to stop by for a variety of reasons. Pylon-Mounted LED Signs Talk about Product News Are you running a special sale this weekend? Maybe a highly sought-after product finally came in. We recommend mounting this type of LED cabinet right underneath your lightbox marker that identifies your company and branding. It is an excellent way for the sign to play a secondary role in the advertisement that your signage displays. At the same time, it lets you give the consumer good reasons to stop in or visit you online for more information on products or services. Of course, you can also use a much smaller LED cabinet to display rates. Doing so is a fantastic idea when you rent rooms, sell gasoline, or offer attractive interest rates on mortgages. In fact, you frequently notice these box cabinets as part of pylon signage that hotels, motels, gas stations, banks, and credit unions display near the street. These rates are designed to get the consumer talking and bring them in for an impulse stop. Monument-Mounted LED Signs Support Your Brand Message At the bottom of the monument sign is the box cabinet featuring your company’s name and logo. It displays the colors you have chosen for your brand message. Right above it, you will notice the LED sign that is of equal size. It can feature a patriotic message or anything else that you want the community in general and your targeted consumer group in particular to know. How to Order LED Signs Atlanta Customers Respond To Please meet with our graphic artist to discuss the details of your signage need. Are you thinking of adding the sign as a primary building marker? Will you use it to support your brand on a pylon or monument? Each presentation has its unique size and color options. Most importantly, do you prefer a single or double-sided representation of the information? If you are thinking of using the LED sign to support a building marker, consider that we can adapt the way the cabinets look to have a cohesive display. It is a great way of advancing brand awareness and knowledge among consumers in your targeted demographic. With the adjustable brightness that the signs offer, you can even install them in areas where there is direct sunlight – or very little of it. Contact us today to...

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Types of Building Mounted Signs for Atlanta Businesses!

Posted by on Aug 15, 2019 in Blog, Building Signs, Business Signs | Comments Off on Types of Building Mounted Signs for Atlanta Businesses!

You operate a business in Atlanta. Maybe you do so in a mixed-use area. Then again, you might be in a shopping center or business park. How do you help consumers find you? Most importantly, how can you stand out from the buildings around you? The answer is simple: install building-mounted signs for Atlanta companies. What are the most popular options? Channel Letters are Among the Most Versatile Signage Choices If you are looking for a way to adapt a sign to your façade’s unique architectural peculiarities, channel letters deliver. Flush mounts. In this scenario, the installers mount the channel letters flush to the wall. It is an excellent way to create a clean look when you have a smooth façade. That said, installers have to be able to access the backs of the letters from behind the building wall. Standoff mounts. When you want a halo effect, we use standoffs that create a two-inch space between the backs of the letters and the wall. It allows for a reflection off the mounting surface that bathes the lettering in a halo of light. Raceway installation. When you want a front-lit setup, but a flush mount will not work for your location, installers can use a raceway. We can create the optical illusion of having it blend in with the backdrop by painting it the same colors. The raceway is a thin box that hides the wiring and other electrical components. We mount the letters to its front. Panel mount. Ideal for brick walls, it allows for any type of installation that you prefer. Most importantly, it lets you use multiple corporate colors that encourage your brand message to shine. Cabinet Signs Introduce Your Brand Anywhere on a Façade Are you looking for the freedom to display your company’s name and logo anywhere on a façade? The cabinet sign is the ideal option. It lights up after dark, which makes it easily visible from a farther distance away. Besides that, these signs are a favorite when you intend to feature the signage near a building corner. By the way, did you know that the favorite cabinet sign is rectangular? That said, you do not have to limit yourself to this shape. Many Atlanta business clients have had excellent success with custom shapes that represented the forms of their logos or niche-specific images. Dimensional Letters Look Great on Any Wall Surface Do you have stucco, bricks, or uneven wall surfaces? Dimensional letters look fantastic. Are you looking at a smooth wall? Think about selecting dimensional letters. They are excellent solutions when you do not need built-in illumination. Cases in point are businesses with façade lights or hidden spotlights on overhangs. Material options include acrylic, PVC, plastic, and metal. How to Order the Best Building Mounted Signs for Atlanta Locations Sometimes, having this many choices can make it even harder to select the one that is right for you. Consider meeting with our graphic artist. This specialist can help you assess your location’s needs and then design a signage presentation around it. Call us today to set up a location...

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