Southern Cinema Brands with Vehicle Graphics in Cumming GA

Posted by on Dec 29, 2017 in Blog, Vehicle Graphics, Vehicle Vnyl Lettering, Vehicle Wraps and Graphics | Comments Off on Southern Cinema Brands with Vehicle Graphics in Cumming GA

Located at 105 Canton Road, Southern Cinema sets the standard for home theater experiences. In addition to building home theater systems from the ground up to suit the needs of customers, the business also handles smart home technology and commercial AV setups. When the company’s management team decided to start advertising with its vehicles, its representative contacted us to discuss vehicle graphics in Cumming GA. Preparing Fleet Vehicles for Mobile Marketing After meeting with the client, we created a graphics package that provides ample branding and marketing details for the company. The business’ name and logo combination is the eye-catching setup that grabs the attention of passersby. We placed the contact information close to these images to make it easy for the consumer to jot down the data. Next, we added co-branding details that underscore some of the brands the company works with. In the tech sector and associated industries, doing so is a hallmark that quickly helps customers form brand awareness. On the vans’ backs, we placed a services menu and tagline. Doing so is the best way of differentiating a company from its competitors while also supporting product knowledge among consumers. Now, whenever employees take the vans on the road, these vehicles advertise the business and communicate its brand message. How to Communicate with Vehicle Graphics for Maximum Effect What do you want passersby to glean from your graphics package? Some companies want to get out their names. For many, doing this is advantageous when they first introduce their brands to customers at new locations. For others, it is vital to do so when they are newcomers to a niche. If you are just starting out in business, a vehicle graphics package is one of the fastest ways to becoming a household name. Another function is to create a brand message buy-in. You want customers to know what your company stands for – in addition to excellent customer service and product quality. Your brand is the differentiation that causes a shopper to visit your store rather than the competition three doors down. Express your message with colors, shapes, and fonts. We help you select a display setup that catches the eye and gets your message across with ease. However, did you know that you could also use vehicle graphics for seasonal messages? Case in point is the winter holiday shopping season. We can always add graphics and lettering to existing wraps and graphics packages. When you choose to go this advertising route, you underscore the seasonal relevance of your business. As you present it against the backdrop of holiday-specific decorative prints, consumers start seeing your business in a new light. Does Your Company Still Need Vehicle Graphics in Cumming, GA? Is it not time that you joined the mobile marketing revolution? More and more companies recognize the advantages that this medium offers. You introduce prospective consumers to your brand. At the same time, you succeed in creating a strong presence for your corporate message within the local business community. Find out how we can help you stand out...

Read More

Spice Pik Advertises Products with Window Bands in Cumming GA

Posted by on Dec 28, 2017 in Blog, Window Graphics, Window Lettering, Window Wraps | Comments Off on Spice Pik Advertises Products with Window Bands in Cumming GA

Frequent readers of our blog will remember the channel letters with a raceway mount we did for Spike Pik’s location at 5910 Bethelview Road. Introducing the brand to shoppers, the company attracted plenty of attention and buyers. Now, the business wanted to highlight the many available products in its inventory with window bands in Cumming GA. Window Band Graphics Advertise a Product Menu There are plenty of ways that a retailer might advertise a menu of the products it offers. The most typical display involves the use of a bulleted list. However, the management team at the Spice Pik store had a different idea. After consulting with our client, we designed horizontal window bands that feature highlights from the venue’s product selection. They spell out that this store sells groceries, offers cosmetics, deals in organics, and specializes in Halal meats. They make it possible – at a glance – to find out what sets apart this location from other nearby stores. In the process, the use of corporate colors ensures that customers readily associate the products with the company’s name and presence. How Window Graphics Communicate with Consumers There is a three-fold approach to using window graphics. Generating name recognition. For a newcomer to a shopping center, it makes sense to get the name out. Consumers need to know who is opening up. We recommend using the font and color display that you have chosen for your website. An introduction to corporate colors is an excellent way for getting the word out about your business. Creating brand awareness. Your brand message lets you connect with your customers. They choose your business, as opposed to a competitor’s because they buy into what you stand for. You reinforce this message with colors and shapes. By displaying the corporate color palette on your windows, you remind shoppers of your brand and what it represents. Reinforcing product knowledge. Do passersby know what you sell? In some cases, a company’s name can be misleading or limiting. Ensure that shoppers have a full understanding of the breadth of products you offer inside. Presenting these details with window graphics is particularly essential when you are adding new items to your inventory and want to ensure that even long-time customers know that something is changing. In the case of the Spike Pik, the window bands target two out of the three goals. Some retailers or service providers decide to emphasize only one aspect with window graphics and then use added signage to introduce the other two components. Doing so is an excellent move when you want to combine year-round advertising with seasonal messages. Advertising with Window Bands in Cumming GA Take a page from the playbook of Spice Pik to advertise your products or services with window bands. Not only do they help you to introduce your brand, but they can also be instrumental in getting new shoppers to enter your venue. We help you choose a display style and size that is ideally suited for your location and window size. Contact us today to get started on this...

Read More

S&S Auctions, LLC Advertises with Box Truck Graphics in Cumming GA

Posted by on Dec 21, 2017 in Blog, Truck Graphics, Vehicle Graphics | Comments Off on S&S Auctions, LLC Advertises with Box Truck Graphics in Cumming GA

Located in Suite 600 of 5944 Bethelview Drive, S&S Auctions, LLC is an estate sales business. The company hosts auctions on every second and fourth Saturday. To pick up items for sale, it uses a box truck. Because the vehicle could make an excellent advertising tool, the company’s management team contacted us to discuss the design and installation of box truck graphics in Cumming GA. Adding Marketing Graphics to the Sides of a Box Truck and a Standard Truck’s Tailgate After discussing the project with our client, we learned that there were two vehicles. The first one, a box truck, is white, which made the navy blue graphics ideally suited for standing out. We alternated between dark blue and black for the name, address, and contact details. By taking up the horizontal length of the vehicle, our technicians ensured that the company’s information is easy to see at a distance. We focused on presenting the majority of the lettering above the truck’s middle, which keeps the details visible even if the box truck is stuck in traffic. The second vehicle is a Ford truck. It is associated with Professional Estate Sales, LLC, which handles the staging of homes prior to three-day estate sales. This business schedules clean-outs of homes as well. Our graphic artist treated the tailgate of the vehicle with blue lettering that spells out the company’s name and contact details. We added a white edge to make the graphics stand out more. Vehicle Graphics Options When you decide to advertise your business using a car, truck, or van, you have plenty of options. Take a page from the playbook of our client, and present detailed corporate information on the sides and back of a truck. Doing so ensures easy visibility of the information as well as a reminder of your brand message. Another alternative includes the incorporation of graphics. Examples might include a logo or niche-specific image. These graphics may be colorful or monochromatic. Using graphics helps to underscore your information, creates an eye-catching display, and allows consumers to remember your company’s name. They act as mnemonic devices that tie your brand and ad presence together. Full or partial wraps are the third option. They have the advantage of making use of the vehicle’s size to its fullest advantage. In the process, they allow you a more extensive display setup that may feature a full-size ad such as you might place in a print publication or on a billboard. Augment the display with perforated vinyl window covers for the rear and rear side glass panes of the car, truck, or van. Your driver can see out, but the consumer only sees your message. How to Order Box Truck Graphics in Cumming, GA Work with our graphic artists to put together a design that perfectly encapsulates your marketing and branding communications. We assist with color matching to ensure that your targeted audience recognizes the details from your online or storefront presence. We handle the manufacture, location preparations, and installation of the product. Contact us today to get started on the...

Read More

3D Plaques Identify The Cloakroom Kitchen and Bar in Atlanta GA

Posted by on Dec 19, 2017 in 3D Plaques, Blog, Business Signs | Comments Off on 3D Plaques Identify The Cloakroom Kitchen and Bar in Atlanta GA

Located at 160 Ted Turner Drive NW, the American Hotel is a well-known fixture of the Centennial Park District. It also houses The Cloakroom Kitchen and Bar. Being this close to two different sports venues makes it a great place to enjoy a meal before or after events. When this business needed 3D plaques to identify its location, the management team contacted our experts for assistance. Setting a Restaurant Apart with a Cast Metal Plaque The image we used for the plaque displays the name and logo of the business. Although these two are round, the product we suggested displays as a square. This type of design heightens the visual appeal of the finished plaque. We emphasized the presentation by letting the raised metal shine through for the lettering and style elements. The silver color contrasts perfectly with the black color of the background. Now, it presents the eatery’s name and logo with a pizzazz that is in keeping with its brand. Which Design is Right for You? Cast metal is ideal when you have a name and logo that you wish to represent. You frequently see these kinds of plaques as city seals, historical building markers, or dedications in parks. Typically, clients like to keep the metal color for the three-dimensional elements while selecting a darker tone for the backdrop. Etched metal plaques are good alternatives when you have a lot of text or small detail work that is part of your designs. In some cases, businesses request this technology to reproduce mission statements or corporate histories. Bronze and aluminum are favorite materials when choosing this alternative. For an even more precise rendering of lettering and graphics, we recommend laser engravings. Our experts provide this service when you want letters that do not cut as deep but instead dazzle with crisp edges and astonishing details. Combining Plaques with Supporting Signage Although you can choose to colorize metal plaques, many business owners shy away from the practice. They frequently prefer the elegant look of metal to any color features. To bring your corporate palette to the forefront is nevertheless possible with a variety of supporting signage solutions. Window graphics. Use colorful vinyl images as counterpoints to the more monochromatic looks of a plaque that you display on a building. They deepen the recognition of your brand message. Flags. The movement of colorful flags catches the eye. The elegance and pizzazz of the plaque keep the attention. The combination of color and 3D displays works well. A-frame signs. The A-frame works well for any business. Use it to highlight changing details or specials of the day. This signage solution also allows for a repetition of your company’s name and logo. Buy 3D Plaques for Your Business Capitalize on the attention that three-dimensional signage gets. Our experts assist you with the design of the product to ensure that it encapsulates your brand message. We help you to decide on the manufacturing method, color selection, and overall presentation. Our technicians also gladly mount the finished product for you. Contact us today to get started on the...

Read More

Another Win for the Thoroughbred Design Group and Its Trade Show Background

Posted by on Dec 14, 2017 in Blog, Pop-Up Trade Show Displays, Trade Show Background, Trade Show Products | Comments Off on Another Win for the Thoroughbred Design Group and Its Trade Show Background

Do you remember the Thoroughbred Design Group? Last year, we worked with the business to create trade show backdrops and table throws. Our technicians provided perfect color matches that encapsulated the company’s brand message. We ensured a highly visible appearance of the company’s name and logo. Now, the business contacted us again to discuss a new trade show background image. A Play on Words and Car Graphics Get Attention Capitalizing on the imagery surrounding its name, the Thoroughbred Design Group requested trade show backgrounds that would feature a high-horsepower car graphic. It would have to be a Ford Mustang, of course. Flames in the background heighten the analogy of speed and tires burning. Lettering encourages attendees to “Believe” in the “Creative Horsepower for Your Brand.” This highly visible graphic combines with a panel board spelling out the current clients, or believers, in the business. A smaller board invites attendees to step up and get a ticket to enter a contest. This combination of signage products makes a fantastic impression and gets the point across. It takes a different tone from last year’s display, which emphasized the corporate client list. Should You Change Your Trade Show Look Occasionally? Yes! Could the business have chosen to attend this year’s trade show circuit with last year’s graphics? Sure, but doing so is not always a good idea. For starters, attendees that were there last year may remember the setup. Seeing nothing new, they might believe that the company has nothing innovative to show. These attendees move on and do not give the business a chance to present its latest information. Do not make this mistake! The heavy hitters in your niche most likely switch out displays between shows. All others make the change at least once a year. The goal is to show a fresh face and present a tagline or brand message with an innovative twist that makes it memorable. For the Thoroughbred Design Group, the use of a new graphic with a little tongue-in-cheek humor is ideally suited. For your business, the images may be something completely different. Saving Money on a New Trade Show Background and Other Displays The cost of the trade show presentation keeps some businesses from even trying to compete there. But did you know that these expenses do not have to be prohibitive? For example, work with our graphic artists to create cost-saving backdrops that rely on vinyl banner technology. The material is durable and budget-friendly. It looks great against a standardized background setup that you might still have. Another option is the use of retractable banner stands. You can often re-use the hardware and only change out the banner portion. The same is true for hanging banners and snap-frame signage. When you already have these items in place, it is easy to re-use them with new graphics. Consider adding vinyl and fabric for the banners. A combination of textures adds depth and visual appeal to your setup. In fact, discuss your thoughts with our graphic artists. We gladly help you put together a whole new look that wows this year’s trade show attendees. Call...

Read More

VO2 Personal Training Invites with Glass Door Graphics in Cumming GA

Posted by on Dec 12, 2017 in Blog, Etched and Frosted Window Graphics, Window Graphics, Window Lettering | Comments Off on VO2 Personal Training Invites with Glass Door Graphics in Cumming GA

Located 5067 Post Road, VO2 Personal Training operates a studio that focuses on workout success. The company provides individualized sessions to program participants. Quality coaching includes accountability and personalization of the workout process. To encourage passersby to take a closer look at what the fitness studio has to offer, the owner contacted us to discuss the design of glass door graphics in Cumming GA. Putting the Brand into Focus We consulted with our client and proposed a look that incorporates the VO2 brand appearance that consumers notice online. It features gray lettering, an orange numeral, and an orange graphic. To help the image stand out from the window glass, we added a white edge. In so doing, we created a slight three-dimensional illusion, which makes the graphic seem to pop from the glass. Now, passersby cannot help but notice the studio’s information as they walk past the location. Examples of Additional Glass Door Graphics and Lettering That Members of the Business Community Display For VO2 Personal Training, we created a brand design that draws the eyes of people walking by the studio. It creates interest in the location and offers so much visual interest that it quickly catches the attention of consumers. But other businesses display different things on their glass entryway doors. Hours of operation. Make it easy for customers to visit you when you are open. Spell out the days and times of operation. If you offer hours by appointment, say so. It helps prospective clients to plan their outings to your location. Contact options. Do you want customers to set up appointments? Offer a contact phone number. Make it easy for those who want more information about your venue to find ways to connect with you, too. Good options include social media handles, phone numbers, website address information, and email options. Marketing information. Are you offering services or products on sale? Can clients take advantage of savings if they sign up for memberships or packages? Spell it out on your door. Passersby want to know what you are all about before they commit to visiting you. By spelling out sales details on your door, you might just entice them to make an impulse stop. As you can imagine, the impulse stop is the precursor to the impulse buy. Because you do not know which details appeal to individual shoppers, it is a good idea to offer as much information as possible. Of course, the door typically only provides a finite amount of space. When you want to expand, consider secondary signage options such as window graphics for the storefront glass panes. Full wraps, lettering, and graphics are just some of the choices. You can also expand on the information with a banner, menu board, or A-frame. Choosing the Right Glass Door Graphics in Cumming GA Which graphics would be ideally suited for your business? Whether you already have some images in mind or need us to help you put something entirely new together, our graphics artists can help. Contact us today to discuss your...

Read More